Bill Davis Racing Suing Sponsor 360 OTC Over Unpaid Funds

Bill Davis Racing Claims RML Has Paid Fraction Of Cost For Last Year's 360 OTC Sponsorship

Bill Davis Racing (BDR) on April 2 filed a lawsuit in North Carolina Superior Court in Winston-Salem against Rockford-Montgomery Labs (RML), which manufactures the medicine 360 OTC, stating that the company has "paid only $25,000 of the $14[M] it was supposed to pay" for OTC's sponsorship of BDR's Sprint Cup Series No. 36 entry last season, according to Bob Pockrass of NASCAR SCENE. The sponsorship was a three-year deal scheduled to increase to $14.5M in '08 and $15M in '09, with a sponsor's option for $15.5M in 2010. According to the suit, RML also "did not pay any of the $3[M] it owed as a primary sponsor for the No. 36 truck and the $1[M] it owed to be primary sponsor for 10 races of the No. 23 truck." Pockrass noted this is the latest in a series of lawsuits against RML, as they recently have been sued by Just Marketing, which was handling the NASCAR sponsorship. A RML attorney did not immediately return a request for comment (SCENEDAILY.com, 4/8).