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SBD/Issue 134/The Back of the Book
High Rollers: PBA Tour HHs Up On ESPN
Published April 3, 2008
The PBA Tour on ESPN this season averaged 745,000 HHs, up 5.0% from last year's telecasts, and up 6.7% from the '05-06 season. Coverage area Nielsen ratings, however, were flat over the same time frame. The Motel 6 Dick Weber Open once again proved to be the most-watched event on the Tour, averaging 1.3 million HHs, which was up 7.5% from last year's event. The following presents average PBA Tour ratings for the '07-08 season on ESPN, compared to prior seasons, as well as a breakdown for all tournaments this season on the net (THE DAILY).
|
SEASON
|
TELECASTS
|
AVERAGE RATING
|
AVERAGE HHs
|
|---|---|---|---|
|
'07-08
|
21
|
0.8
|
745,000
|
|
'06-07
|
21
|
0.8
|
709,834
|
|
'05-06
|
20
|
0.8
|
698,472
|
|
'04-05
|
20
|
0.9
|
816,961
|
|
'07-08 PBA TOUR ON ESPN
|
||||
| DATE |
TOURNAMENT
|
LOCATION
|
COV. RAT.
|
HHs (000)
|
|---|---|---|---|---|
| 10/21 |
Dydo Japan Cup 2007*
|
Tokyo, Japan
|
0.5
|
514
|
| 10/28 |
USBC Masters
|
Wauwatosa, WI
|
0.6
|
549
|
| 11/4 |
Motor City Classic
|
Taylor, MI
|
0.8
|
741
|
| 11/11 | Etonic Championship | Cheektowaga, NY |
0.6
|
567
|
| 11/18 | Lake County Indiana Classic | Merrillville, IN |
0.6
|
571
|
| 11/25 | CLR Windy City Classic | Vernon Hills, IL |
0.7
|
706
|
| 12/2 | Great Lakes Classic | Wyoming, MI |
0.6
|
612
|
| 12/9 | Lumber Liquidators Championship | Baltimore, MD |
0.5
|
489
|
| 12/16 | Spartanburg Classic | Spartanburg, SC |
0.7
|
664
|
| 1/6 | ConstructionJobs.com Championship | Reno, NV |
0.6
|
618
|
| 1/13 | Lumber Liquidators Earl Anthony Medford Classic |
Medford, OR |
0.7
|
720
|
| 1/20 | Motel 6 Dick Weber Open | Fountain Valley, CA |
1.4
|
1,344
|
| 1/27 | H&R Block Tournament of Champions | Las Vegas, NV |
1.0
|
967
|
| 2/3 | PBA Exempt Doubles Classic | Las Vegas, NV |
0.9
|
882
|
| 2/10 | Bayer Classic | El Paso, TX |
0.9
|
852
|
| 2/17 | Pepsi Championship | Omaha, NE |
1.0
|
977
|
| 2/24 | Denny's World Championship | Indianapolis, IN |
0.8
|
766
|
| 3/2 | Don Johnson Buckeye State Classic | Columbus, OH |
0.9
|
857
|
| 3/9 | Go RVing Classic | Norwich, CT |
0.8
|
802
|
| 3/23 | GEICO Classic | West Babylon, NY |
0.9
|
825
|
| 3/30 | Denny’s U.S. Open | North Brunswick, NJ |
0.8
|
725
|
NOTE: * = tape-delayed.
