Expectations High For NASCAR On NBC Female Audience Strong For World Cup ESPN Denies Wanting To Dial Down Olbermann IndyCar Gets Best Cable Audience In Years Xfinity Series Audience Lower On Fox Sports U.S.-Germany Sets Fox Soccer Record Media Notes Discovery Looking To Sublicense Olympic Rights Sources: FS1 Cutting Back News Operation ESPN Changes Format For MLB ASG Reveal
SBD/Issue 128/Sports Media
Published March 26, 2008
|Made-For-TV Movie Based On
Cherry In Development Stages
ON THE AIR: In N.Y., Bob Raissman reports SNY yesterday during the Mets-Braves Spring Training game held a "talk-radio show during a baseball TV broadcast," with announcers Keith Hernandez, Ralph Kiner and Kevin Burkhardt taking phone calls from listeners during the game. The announcers "didn't look thrilled by all of this," but SNY said that it will "continue [taking calls on air] during the regular season" (N.Y. DAILY NEWS, 3/26).
EASTERN PROMISES: In L.A., Kevin Modesti writes under the header, "ESPN, Spare Us Your Eastern Philosophy." He notes of the eight Spring Training games ESPN and ESPN2 have shown this year, six have "involved the Red Sox or the Yankees, while one other featured the Mets." ESPN also is scheduled to show 33 games in the "early months of the regular season," 17 of which feature the three teams. Modesti: "You can't help thinking if ESPN were in, say, Fresno, the Dodgers and Giants would be recognized as The Biggest Rivalry in Sports" (L.A. DAILY NEWS, 3/26).
NOTES: Dish Network will not carry MLB's Extra Innings package this season. Dish did not offer the package during the '07 season after "pressure from congressional lawmakers forced [MLB] to allow TV providers other than DirecTV to carry it" (TVPREDICTIONS.com, 3/25)....ESPN has acquired HoopGurlz.com, the only U.S. Web site dedicated solely to coverage of high school girls' basketball and women's college basketball prospects on a national basis (ESPN).