Expectations High For NASCAR On NBC Female Audience Strong For World Cup ESPN Denies Wanting To Dial Down Olbermann IndyCar Gets Best Cable Audience In Years Xfinity Series Audience Lower On Fox Sports U.S.-Germany Sets Fox Soccer Record Media Notes Discovery Looking To Sublicense Olympic Rights Sources: FS1 Cutting Back News Operation ESPN Changes Format For MLB ASG Reveal
SBD/Issue 128/Sports Media
Comcast SportsNet Bay Area Taking Over Giants, A's Broadcasts
Published March 26, 2008
|Giants, A's Games To Air On
Comcast SportsNet Bay Area
BEATING THE COMPETITION: In San Jose, John Ryan reports there could be a "trouble spot in the distance" as Comcast is well known for "using sports channels as leverage in its battles with competitors." Litner said CSN Bay Area will be "platform agnostic" and DirecTV confirmed that there is "no change in access." Ryan notes things still "could get interesting" in future contract negotiations, "or if a version of what's now [FSN Plus] emerges to handle the extra volume" (SAN JOSE MERCURY NEWS, 3/26).