SBJ In-Depth: Sports Concessions

One key element to the overall game experience is how fans respond to the concessions that are offered. As consumers grow more demanding, we’ll see how venues are responding to address everything from the ease of transactions to selection and pricing. What does it take for venues to increase per caps and improve service, yet still hold the line on expenses? What trends are worth watching and what moves should venues make to boost the bottom line and keep consumers wanting to come back for more? Publishing Date: April 14 Ad Close: March 31 Materials Close: April 2.

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