Quote of the Day
"Brett Fav-rahh, you were a credit to your thing and I assume you will be missed.”
-- Comedy Central's Stephen Colbert, poking fun at the media's preoccupation with the retirement of Packers QB Brett Favre (“Colbert Report,” Comedy Central, 3/5).
Top Stories
False Start

The All American Football League is on life support today after reports have the fledgling pro league on the verge of folding before its first game. The AAFL's BOD plans to hold a conference call tonight with CEO Marcus Katz to discuss "whether to go forward with the season and the league.” However, BOD member Doug Dickey indicates the reports are premature, and at least two of the six charter teams still are preparing for the start of the season. There have been signs of trouble for the AAFL. The league has no TV contract and player salaries recently were cut in half to $50,000 per player. Also, ticket sales are described as “abysmal.” The ORLANDO SENTINEL’s Mike Bianchi writes the league “sounded better than it actually was.”
Magic Marker
Beckham scores two-year deal as global ambassador for Sharpie in brand's largest ever worldwide campaign.
Roger Cries Foul
Goodell during Congressional hearing says cable operators discriminate against NFL Net.
Ladies' Night Out
Quiksilver launching clothing line aimed at young women to help company expand brand reach.
Texas Instruments
Jerry Jones using marketing center as innovative tool to sell high-priced seats, suites in new Cowboys stadium.
Racing Off The Rack
The Sports Authority sales skyrocket after launch of Dale Jr.'s signature apparel line.
Blowing In The Wind
Gary Bettman notes interest in holding future Winter Classic at Wrigley Field.
Flop Shot
Writer tees off on ESPN for lack of golf coverage on "SportsCenter."
Testing Their Medalists
USADA prepared to take blood samples from athletes to test for HGH.





