- Daytona 500 Overnight Up 17%
- NASCAR Team Owners Confident In Rebound
- Has NASCAR Over Promoted Safety?
- Earnhardt's Legacy A Mixed Bag For Broadca ...
- Daytona 500 Ads Going For $500k-Plus
- Sponsors Breaking Ads During Daytona
- Drive To End Hunger Campaign Beginning In ...
- Bill Ending NASCAR Military Sponsorships N ...
- Wheels & Deals
- Primary Sponsors For Daytona 500 Field
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SBD/Issue 103/NASCAR Season Preview
NASCAR Set To Begin 60th Season With Sunday's Daytona 500
Published February 15, 2008
With NASCAR's 60th season beginning this weekend with the 50th running of the Daytona 500, THE DAILY presents a preview of the coming season with a look at ads breaking during Fox’ coverage of The Great American Race, a chat with Nationwide’s brand chief John Aman, a roundtable discussion featuring ESPN’s Dr. Jerry Punch and NASCAR Scene’s Jeff Owen and a look at the fervor over adidas' launch of its new Dale Earnhardt Jr. apparel line.






