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SBD/Issue 78/Sports Media
NBC's Redskins-Seahawks Only NFL Wild Card Game Up In Ratings
Published January 11, 2008
NBC's telecast last Saturday afternoon of the Redskins-Seahawks NFC Wild Card game earned a 14.0/27 final Nielsen rating, up 11.1% from a 12.6/26 for Chiefs-Colts last season in the same window, and was the only NFL game of the weekend to see an increase in ratings from comparable games last season. The Titans-Chargers game on CBS was the highest-rated game of the weekend, earning a 16.7/30, but was down 8.2% from an 18.2/31 for Giants-Eagles in the same window last year on Fox. The following presents all ratings for the NFL Wild Card games last weekend, with comparisons to last season (THE DAILY).
|
'08 NFL WILD CARD GAMES
|
||||||||
|
DAY
|
TIME
|
NET
|
MATCHUP
|
RAT.
|
'07 MATCHUP
|
NET
|
'07
RAT. |
% +/-
|
|---|---|---|---|---|---|---|---|---|
| Sat. |
4:30-8:00pm
|
NBC
|
Redskins-Seahawks |
14.0/27
|
Chiefs-Colts
|
NBC
|
12.6/26
|
11.1%
|
| Sat. |
8:15-11:45pm
|
NBC
|
Jaguars-Steelers |
15.0/25
|
Cowboys-Seahawks
|
NBC
|
16.4/27
|
-8.5%
|
| Sun. |
1:00-4:30pm
|
Fox
|
Giants-Buccaneers |
15.1/33
|
Jets-Patriots |
CBS
|
16.1/34
|
-6.2%
|
| Sun. |
4:30-8:00pm
|
CBS
|
Titans- Chargers |
16.7/30
|
Giants-Eagles |
Fox
|
18.2/31
|
-8.2%
|
MILWAUKEE'S BEST: TV ratings for Packers games in the Milwaukee market this season averaged a 41.0/67 (362,030 HHs), marking the team's highest average rating in the market since the '02 season, when they averaged a 43.6 rating (MILWAUKEE JOURNAL SENTINEL, 1/11).
