- MLS Dynamo Stadium Almost Complete
- Packers To Raise Ticket Prices Next Season
- NHL To Keep Labor Talks Private
- Sports Magazine Ad Revenue For '11
- RSN Contracts Altering MLB Teams' Revenue ...
- Knicks' Lin Catches Merchandisers Flat-Foo ...
- Classified Advertisements
- IMG's Tim McGhee Leaving Company
- Ramsey County Revises Vikings Stadium Fina ...
- Senators Looking For Increase In Season-Ti ...
Upcoming Conferences and Events
-
Mar 21-22
-
Mar 22
-
May 23
-
May 30-31
-
Jun 5-7
SBD/Issue 59/Sponsorships, Advertising & Marketing
Looking For Green: Celtics Issuing RFP For Presenting Sponsor
Published December 5, 2007
The Celtics "have been selectively issuing a request for proposal for a presenting sponsorship deal that also includes the postseason," and they are looking for more than $1M annually and a multi-year deal, according to John Lombardo of the SPORTSBUSINESS JOURNAL. One industry exec said that seven-figure sponsorships "rank in the top 5[%] of team deals." Eight other NBA teams have secured presenting sponsors for the '07-08 season: Suns, Cavaliers, Raptors, Nets, Spurs, Hornets, Pistons and Bulls. Sources also said that the Knicks are negotiating a presenting sponsorship deal with T-Mobile (SPORTSBUSINESS JOURNAL, 12/3 issue).






