SBD/Issue 47/The Back of the Book

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  • ESPN.com Leads All Sports Web Sites For October

    ESPN.com led all sports sites in October '07 with 20.2 million unique visitors, which was up 17.1% from a year ago, and up 8.1% from last month. Compared to last October, USAToday.com Sports is seeing the biggest increase in unique visitors, up 29.2%, while the start of the regular season led to NBA.com seeing the biggest jump from September '07. CBSSports.com/CSTV network is seeing the most amount of time spent per user on its sites, but the number is down 17.3% from the same period last year. The following presents the top sports sites for October '07, with comparisons to October '06, as well as September '07. Also visit SportsBusinessDaily.com for the top fantasy football sites from September '07 Also view the top fantasy football sites from September '07 (Nielsen Online).

    TOP SPORTS SITES FOR OCTOBER '07
    RK
    SITE
    UNIQ. (000)
    1-YR % +/-
    1-MONTH % +/-
    PER USER (H:MM:SS)
    1-YR % +/-
    1-MONTH % +/-
    1
    ESPN.com
    20,184
    17.1%
    8.1%
    0:45:07
    7.5%
    -13.3%
    2
    Yahoo Sports
    19,730
    21.0%
    -9.8%
    0:50:02
    -17.3%
    1.0%
    3
    FoxSports.com
    14,002
    -1.5%
    -4.9%
    0:24:00
    -17.5%
    -13.3%
    4
    CBSSports.com/
    CSTV Network
    13,206
    6.9%
    -2.1%
    0:58:39
    20.8%
    2.2%
    5
    NFL.com
    13,047
    12.4%
    -6.4%
    0:29:30
    -8.8%
    -9.8%
    6
    MLB.com
    11,358
    26.8%
    4.4%
    0:19:39
    8.8%
    -44.3%
    7
    eBay Sports
    8,987
    -11.9%
    6.5%
    0:15:14
    27.7%
    8.6%
    8
    AOL Sports
    7,304
    13.4%
    -3.6%
    0:17:48
    -30.8%
    -15.8%
    9
    SI.com
    6,290
    -6.6%
    -5.7%
    0:24:47
    9.2%
    14.3%
    10
    Fantasy Sports
    Ventures Network
    4,754
    ---
    -3.8%
    0:30:09
    ---
    10.4%
    11
    Turner Sports
    New Media^
    3,808
    ---
    -23.6%
    0:23:08
    ---
    -21.1%
    12
    JumpTV Sports
    3,356
    ---
    -8.5%
    0:09:31
    ---
    2.0%
    13
    USAToday.com
    Sports
    3,233
    29.2%
    3.1%
    0:09:22
    -45.2%
    -14.8%
    14
    Cabela's
    3,060
    7.4%
    25.3%
    0:14:25
    -6.4%
    5.7%
    15
    NBA.com
    2,440
    -9.3%
    41.9%
    0:14:50
    63.9%
    190.8%
    16
    NHL.com
    2,368
    ---
    ---
    0:12:06
    ---
    ---
    17
    WWE
    2,268
    14.1%
    -9.0%
    0:36:53
    -23.5%
    6.1%
    18
    REI
    1,866
    ---
    17.3%
    0:06:39
    ---
    -25.4%
    19
    Dick's Sporting Goods
    1,785
    2.9%
    -19.1%
    0:04:40
    14.3%
    0.4%
    20
    SportingNews.com
    1,448
    ---
    ---
    0:19:09
    ---
    ---

    NOTES: ^ = Aggregation of web traffic including NASCAR.com, PGATour.com and PGA.com which occurred in '07.

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