Quote of the Day
“Change is good. It’s called growth. It took you six years to do it, but it’s good."
-- Chiefs coach Herm Edwards, who agreed to appear on "BDSSP" only after FSN agreed to change the name of the show for one night to "Best Darn Sports Show Period" ("BDSSP," FSN, 10/30).
Top Stories
Screen & Roll
The NBA season is underway, and there are at least three teams -- the Bobcats, Magic and Blazers -- looking to improve their television situations. Also in our second special NBA preview issue today: three top team execs discuss the state of the league, the Nets take advantage of being the sole tenant at the Izod Center; and the Pacers opt not to feature any individual players in their ads this season. We also present all the team's marketing slogans, a round-up of marketing activity around some of league's top stars and secondary ticket prices for this week's home openers.
NBA Season Tips Off
Diamond Cutters
Sports Direct nearly doubles stake in Umbro, complicating Nike’s $582M bid for company.
Let's Samba!
Brazil, faced with no competition, selected to host FIFA 2014 World Cup; some question country’s facilities.
Brady Bill
Patriots QB becomes Glaceau’s latest endorser, inking three-year, $3-5M deal to promote Smartwater brand.
Winning The Sweeps
TBS, boosted by MLB playoff coverage, ties ESPN as top primetime cable net in October.
Crash Course
Ticketmaster system failure during first day of ’08 Beijing Games public ticket sales highlights logistical challenges facing BOCOG.
Interference Call
Enlyten sues Gatorade and parent company PepsiCo for allegedly pressuring NFL, Bills to drop company's sponsorship.
Kick Back
AFL Arizona Rattlers to fully refund season-ticket holders if team fails to make playoffs.



