SBD/Issue 33/Sports Industrialists

This Week's Newsmakers: Online Ticketing Takes A Hit

THE DAILY each Friday offers our take on the performances over the past week of some people and entities in sports business. Here are this week’s newsmakers.

WIN: NIKE -- Takes major step in quest to dominate global soccer market via acquisition of UMBRO, an iconic brand within the sport. The move gets the approval of analysts and, perhaps more importantly, the Football Association, with which Umbro has a deal to sponsor the English national team. Sports finance expert ROB TILLISS says the acquisition is "going to allow [Nike] major entrance right away” into the European soccer market.

LOSE: Online Ticket Sales -- Paciolan, MLBAM and the Rockies make an aggressive move in putting all Rockies World Series ticket sales online, and the site crash that cripples the process on Monday is further evidence that online ticketing is still fraught with challenges. Blame it on hackers, blame it on “bots,” but a process that is designed to be equitable and easy is becoming a frustrating reality for fans

DRAW: Rick Reilly -- His move to ESPN is a strange one and we’re not sure it’s a great fit.  Reilly was honest in saying that he was really going for the TV exposure, but the move struck us as a little disingenuous considering his criticisms of the company in the past.

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