Yahoo Names Jamie Mottram To Senior Editor Post

By Eric Fisher, Staff Writer, SportsBusiness Journal

Yahoo Sports has hired Jamie Mottram, currently editor of AOL's Fanhouse blog network, as its Senior Editor of Blogs & Community, continuing an extended run of hires for the online outlet. Mottram, who will start next month and report to Executive Editor Dave Morgan, will not replicate Fanhouse in total but seek to develop a sports social media area for the portal. Mottram also authors the Misterirrelevant.com blog with his brother Chris.  Morgan: "We have an audience and community that is desperate to interact with each other, and we really haven't had a full platform to do that. So having Jamie is a really important step in that direction for us. It's not going to happen overnight, but over the next year, you'll see us be much more active and engaged with regard to social media."