- AEG Entertaining China Clients In L.A.
- Millrose Games Enterting New Era
- Bradley Center Raising Ticket Fee
- NASCAR Moving Foundation To Daytona Beach
- Coors Light Presents Sportsnet Trade Cover ...
- NBA, ESPN Team Up For "The Announcement"
- MLS Dynamo Stadium Almost Complete
- Packers To Raise Ticket Prices Next Season
- NHL To Keep Labor Talks Private
- Sports Magazine Ad Revenue For '11
Upcoming Conferences and Events
-
Mar 21-22
-
Mar 22
-
May 23
-
May 30-31
-
Jun 5-7
SBD/Issue 223/Sponsorships, Advertising & Marketing
Appeals Court Sides With NASCAR In Dispute With AT&T
Published August 14, 2007
A U.S. Appeals Court in Atlanta yesterday overruled a temporary injunction issued by U.S. District Court Judge Marvin Shoob that allowed AT&T logos to be placed on Richard Childress Racing’s No. 31 Nextel Cup Chevrolet “under NASCAR’s grandfather clause for telecommunication sponsors,” according to Bob Pockrass of NASCAR SCENE. The three-judge panel, in its unanimous decision, wrote, "Because Cingular (now AT&T Mobility) was neither a party to nor an intended beneficiary of the (grandfather clause), it has not itself suffered a legally cognizable injury as a result of NASCAR’s interpretation.” Pockrass noted the decision “could result in removal of the AT&T logos” from the No. 31 driven by Jeff Burton as soon as the upcoming race weekend at Michigan Int’l Speedway. AT&T “still has the option of asking the court to reconsider.” But the ruling “likely ends the injunction phase of the case,” which includes a $100M countersuit by NASCAR that is scheduled to go to trial (SCENEDAILY.com, 8/13). AT&T Wireless spokesperson Mark Siegel said the company is “continuing to pursue our right to put the AT&T name on the car.” NASCAR Managing Dir of Corporate Communications Ramsey Poston said that AT&T has five days “to decide what to do, so [NASCAR] is unlikely to request immediate changes” to the No. 31. Poston: “NASCAR is obviously pleased. It is a victory for the industry and every driver, team and NASCAR partner” (ATLANTA CONSTITUTION, 8/14).







