SBD/Issue 223/Facilities & Venues

Pepsi Replaces Coke As Jobing.com Arena Official Beverage

Pepsi Bottling has inked a multi-year agreement with the Coyotes to become the exclusive provider of carbonated beverages and bottled water at Jobing.com Arena  (Pepsi Bottling). Pepsi has “promised to use its in-store displays and sizable advertising budget to help sell Coyote tickets.” Coca-Cola had been the official beverage of the arena since it opened in ’03 (ARIZONA REPUBLIC, 8/14).

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