August 27 SportsBusiness Journal Prepares For U.S. Open

SportsBusiness Journal will go behind the scenes at the U.S. Open and look at America's biggest tennis event. This In-Depth will go behind the business deals to see how the Open manages to pull in millions of dollars, where the revenue comes from, it's growth over the years and where the money goes. Also, the U.S. Open has focused on getting sponsors to go beyond simple hospitality and to activate more around the event. Is that working and how can increased promotion drive interest, both on-site and on television?  Publishing Date: August 27.  Ad Close: August 13.  Materials Close: August 25.  For information on advertising contact National Advertising Director Julie Tuttle at 212-500-0711 or jtuttle@sportsbusinessjournal.com.

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