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SBD/Issue 201/The Back of the Book
Metered-Market Ratings For NBC's Wimbledon Men's Finals
Published July 13, 2007
West Palm Beach led all markets with a 6.8/17 Nielsen rating for NBC's coverage of last Sunday's Wimbledon men's finals, which saw Roger Federer defeat Rafael Nadal in a rematch of the '06 finals. Tulsa saw the biggest increase amongst the metered markets, up 120.0% from last year's finals. The following presents metered-market ratings for the '07 Wimbledon men's finals, with comparisons to '06 (THE DAILY).
|
WIMBLEDON MEN'S FINALS METERED-MARKET RATINGS
|
|||
|
MARKET (SIZE)
|
'07 RATING/SHARE
|
'06 RATING/SHARE
|
% +/-
|
|---|---|---|---|
|
West Palm Beach (38)
|
6.8/17
|
5.1/12
|
33.3%
|
|
Richmond-Petersburg (61)
|
5.7/12
|
4.3/10
|
32.6%
|
|
Ft. Myers-Naples (64)
|
5.3/14
|
3.7/10
|
43.2%
|
|
St. Louis (21)
|
5.3/12
|
4.0/10
|
32.5%
|
| Indianapolis (25) |
4.4/11
|
2.9/8
|
51.7%
|
| Minneapolis-St. Paul (15) |
4.3/13
|
2.0/7
|
115.0%
|
| Providence-New Bedford (51) |
4.2/11
|
2.9/8
|
44.8%
|
| Cleveland-Akron (17) |
4.1/11
|
4.3/12
|
-4.7%
|
| Tampa-St. Pete, Sarasota (12) |
4.1/11
|
3.2/8
|
28.1%
|
| San Francisco-Oakland- San Jose (5) |
4.0/17
|
2.9/10
|
37.9%
|
| Atlanta (9) |
3.9/9
|
3.2/7
|
21.9%
|
| Norfolk (42) |
3.9/9
|
4.1/9
|
-4.9%
|
| Louisville (48) |
3.8/10
|
3.0/8
|
26.7%
|
| New York (1) |
3.8/11
|
4.2/11
|
-9.5%
|
| Orlando-Daytona Beach-Melbourne (19) |
3.8/8
|
2.7/6
|
40.7%
|
| Washington, DC (8) |
3.8/12
|
3.1/9
|
22.6%
|
| Austin (52) |
3.6/10
|
2.2/6
|
63.6%
|
| Denver (18) |
3.5/11
|
3.7/10
|
-5.4%
|
| Albuquerque-Santa Fe (45) |
3.4/10
|
2.5/7
|
36.0%
|
| Columbus (32) |
3.4/9
|
3.1/6
|
9.7%
|
| Greenville-Spartanburg- Asheville (36) |
3.4/8
|
2.1/5
|
61.9%
|
| Las Vegas (43) |
3.4/9
|
3.8/10
|
-10.5%
|
| Tulsa (62) |
3.3/8
|
1.5/4
|
120.0%
|
| Boston (7) |
3.2/10
|
3.5/10
|
-8.6%
|
| Nashville (30) |
3.1/8
|
2.6/7
|
19.2%
|
| Portland, OR (23) |
3.1/12
|
3.4/12
|
-8.8%
|
| Miami-Ft. Lauderdale (16) |
3.0/7
|
4.0/9
|
-25.0%
|
| Seattle-Tacoma (14) |
2.9/11
|
2.9/11
|
0.0%
|
| Baltimore (24) |
2.8/7
|
3.5/9
|
-20.0%
|
| Greensboro (47) |
2.8/7
|
1.9/4
|
47.4%
|
| Phoenix (13) |
2.8/8
|
2.6/8
|
7.7%
|
| Raleigh-Durham (29) |
2.8/7
|
2.3/6
|
21.7%
|
| San Diego (27) |
2.8/10
|
4.0/12
|
-30.0%
|
| Los Angeles (2) |
2.7/10
|
2.3/7
|
17.4%
|
| Philadelphia (4) |
2.7/8
|
1.8/5
|
50.0%
|
| Buffalo (49) |
2.6/8
|
2.7/7
|
-3.7%
|
| Houston (10) |
2.4/6
|
2.6/6
|
-7.7%
|
| Kansas City (31) |
2.4/6
|
2.8/7
|
-14.3%
|
| Salt Lake City (35) |
2.4/10
|
1.4/6
|
71.4%
|
| Birmingham (40) |
2.3/5
|
1.7/4
|
35.3%
|
| Chicago (3) |
2.3/7
|
1.6/5
|
43.8%
|
| Cincinnati (33) |
2.3/6
|
1.5/4
|
53.3%
|
| Detroit (11) |
2.3/6
|
2.7/7
|
-14.8%
|
| Milwaukee (34) |
2.3/7
|
3.0/8
|
-23.3%
|
| Dayton (58) |
2.2/5
|
2.4/6
|
-8.3%
|
| Hartford & New Haven (28) |
2.2/7
|
2.8/6
|
-21.4%
|
| Charlotte (26) |
2.1/5
|
2.6/6
|
-19.2%
|
| Jacksonville (50) |
2.0/5
|
2.8/6
|
-28.6%
|
| Oklahoma City (45) |
2.0/5
|
2.4/6
|
-16.7%
|
| Pittsburgh (22) |
2.0/5
|
1.4/4
|
42.9%
|
| Dallas-Ft. Worth (6) |
1.9/6
|
2.0/6
|
-5.0%
|
| Knoxville (60) |
1.9/4
|
2.5/6
|
-24.0%
|
| Sacramento-Stockton- Modesto (20) |
1.9/7
|
2.3/7
|
-17.4%
|
| Memphis (44) |
1.6/3
|
1.9/4
|
-15.8%
|
| San Antonio (37) |
1.5/4
|
1.6/4
|
-6.3%
|
