CBS Going All-Out With U.S. Open Coverage SEC Net Airs First Games Without Issues Sportsnet Announces NHL Broadcast Talent Final Ratings Fisher Angry Over ESPN's Sam Report CBS Sports Unveils All-Female Talk Show CBS Sports Network Debuts CFB Marketing Effort Chargers Suspend Radio Announcer Bauer Mayor Seeks FCC Review Of SportsNet LA Impasse Media Notes
Upcoming Conferences and Events
SBD/Issue 198/Sports Media
MLB Penalizing ESPN Over Announcement Of All-Star Rosters
Published July 10, 2007
DERBY DAY: ESPN drew a 5.0 overnight cable rating for last night's Home Run Derby, down 2.0% from a 5.1 last year. The top market was St. Louis, which earned a 10.9 rating, followed by Boston and Milwaukee, which earned a 9.3 and 8.6 respectively (THE DAILY). ESPN’s Jayson Stark appeared on SNY's "Daily News Live" yesterday, where he said the Home Run Derby “is way too long. It’s a fun event and I don’t care how they want to do it, whether they should cut a round ... or they just want to cut out some of the small talk and babble that stretches this out. ... It would only be better if they made it shorter.” SNY’s Gary Apple asked Stark, “Isn’t part of it for television and your network (ESPN), one of the reasons that it’s expanded and drawn out?” Stark: “We love the event, there’s no doubt about that. ... But I don’t think we love the idea that it takes forever” (“Daily News Live,” SNY, 7/9).