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SBD/Issue 191/Sponsorships, Advertising & Marketing
Tiger Woods Again Named By U.S. Fans As Favorite Athlete
Published June 28, 2007
Tiger Woods for the second straight year was named America’s Favorite Male Sports Star, according to an online Harris Interactive Poll of 2,372 U.S. adults conducted from June 5-11. Yankees SS Derek Jeter checked in at No. 2, rising from No. 4 in the ’06 poll. The top ten favorite male and female athletes are listed below (Harris Interactive).
|
'07 FAVORITE MALE
SPORTS STAR |
'07 FAVORITE FEMALE
SPORTS STAR |
||
|
RK
|
ATHLETE (2006)
|
RK
|
ATHLETE (2006)
|
|---|---|---|---|
| 1 | Tiger Woods (1) | 1 | Serena Williams (2) |
| 2 | Derek Jeter (4) | 2 | Danica Patrick (5) |
| 3 | Michael Jordan (2) | 3 | Venus Williams (1) |
| 4 | Brett Favre (3) | 4 | Mia Hamm (3) |
| 5 | LeBron James (8) | 5 | Maria Sharapova (8) |
| 6 | Dale Earnhardt Jr. (5) | 6 | Annika Sorenstam (7) |
| 7 | Tim Duncan (NR) | 7 | Laila Ali (NR) |
| 8 | Peyton Manning (NR) | 8 | Michelle Wie (4) |
| 9 | Kobe Bryant (7) | 9 | Anna Kournikova (9) |
| 10 | Tom Brady (NR) | 10 | Michelle Kwan (6) |
