SBD/Issue 180/Franchises

New York Magazine Examines Yankees’ Revenues, Expenses

As part of NEW YORK magazine's "Profit Calculator," Arianne Cohen reports the Yankees lost $28M last season, although the team's value rose $200M to $1.2B.  The club's annual revenue was $302M. Half of the team's sales revenue comes from the 81 home games, while the other half is generated from “$140[M] in ad deals and media rights."  The Yankees’ largest expense is player costs, which run about $200M a year, followed by $70M in revenue sharing.  Owner George Steinbrenner also owns more than a third of the YES Network.  The net’s revenues “top a quarter billion and its profit margin is 60[%].”  The following chart presents the Yankees’ annual sources of revenue and overhead costs (NEW YORK, 6/11 issue).

Stadium tickets $117M Player salaries $195M
YES Network $60M MLB revenue sharing $70M
MLB TV and licensing $30M MLB luxury tax $25M
Sponsorships and advertising $30M Stadium operations $20M
Premium seating $27M Travel and training $20M
Local radio $13M    
Concessions $10M    
Catering $5M    
Other $10M    

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