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  • French Open Ratings Suffer Without Americans In Finals

    Following Serena Williams' loss yesterday, no American entrants remain in the French Open men's or women's draws. No American has played in the men's final since Andre Agassi in '99.  On the women’s side, the last American appearance was the Serena Williams-Venus Williams final in ’02, which earned a 2.8/10 from 11:00am-2:00pm ET. In the four years prior, the women’s finals began in the afternoon in the U.S. and averaged a 2.6 rating (with Jennifer Capriati’s victory in ’01 as the only American appearance). In the four years since, with the event airing at 9:00am ET and without any American appearing, the women’s finals have averaged a 1.6 rating. With the ’07 men’s and women’s finals set to air this weekend, the following presents a Nielsen ratings trend for NBC’s coverage of the French Open from recent years, along with ratings for the men’s and women’s finals (THE DAILY).

    FRENCH OPEN RATINGS TREND ON NBC
    YEAR
    TELECASTS
    RATING
    HOUSEHOLDS
    VIEWERS
    '06
    5
    1.4
    1,554,000
    1,846,000
    '05
    6
    1.3
    1,447,000
    1,607,000
    '04
    4
    1.5
    1,612,000
    1,827,000
    '03
    2
    1.7
    1,799,000
    2,001,000
    '02
    5
    1.6
    1,662,000
    1,992,000
    '01
    5
    1.9
    1,941,000
    2,281,000
    '00
    5
    1.6
    1,610,000
    1,893,000
    '99
    5
    2.5
    2,480,000
    2,910,000
    '98
    5
    1.9
    1,820,000
    2,200,000

     

    FRENCH OPEN: MEN'S FINALS RATINGS TREND ON NBC
    YEAR
    TIME
    WINNER-LOSER
    RATING
    SHARE
    % +/-
    '06
    9:00am-2:00pm
    Nadal-Federer
    1.8
    5
    12.5%
    '05
    9:00am-2:00pm
    Nadal-Puerta
    1.6
    5
    6.7%
    '04
    9:00am-2:00pm
    Gaudio-Coria
    1.5
    5
    0.0%
    '03
    9:00am-2:00pm
    Ferrero-Verkerk
    1.5
    5
    15.4%
    '02
    9:00am-1:00pm
    Costa-Ferrero
    1.3
    5
    -23.5%
    '01
    9:00am-2:00pm
    Kuerten-Corretja
    1.7
    6
    6.2%
    '00
    9:00am-2:00pm
    Kuerten-Norman
    1.6
    6
    -51.5%
    '99
    9:00am-2:00pm
    Agassi-Medvedev
    3.3
    12
    65.0%
    '98
    9:00am-12:00pm
    Moya-Corretja
    2.0
    8
    33.3%

     

    FRENCH OPEN: WOMEN'S FINALS RATINGS TREND ON NBC
    YEAR
    TIME
    WINNER-LOSER
    RATING
    SHARE
    % +/-
    '06
    9:00am-12:00pm
    Henin-Kuznetzova
    1.5
    5
    0.0%
    '05
    9:00am-12:30pm
    Henin-Pierce
    1.5
    5
    -6.3%
    '04
    9:00am-12:00pm
    Myskina-Dementieva
    1.6
    6
    -5.9%
    '03
    9:00am-12:00pm
    Henin-Clijsters
    1.7
    6
    -39.3%
    '02
    11:00am-2:00pm
    S. Williams-V. Williams
    2.8
    10
    -6.7%
    '01
    2:00-5:00pm
    Capriati-Clijsters
    3.0
    10
    50.0%
    '00
    3:00-6:00pm
    Pierce-Martinez
    2.0
    6
    -35.5%
    '99
    12:00-3:00pm
    Graf-Hingis
    3.1
    11
    34.8%
    '98
    3:00-5:00pm
    Sanchez Vicario-Seles
    2.3
    7
    27.8%

     

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