Dustin Johnson Serving Suspension Goodell Defends Suspension Of Rice Liverpool Execs Attend Charlotte Luncheon Astros Increasing Season-Ticket Prices Buzzer Beaters Tweet Pic Of The Day NFL, NBC Launching TV Ads, Contest Struggling AL East Rivals On National TV Record U.S. Crowd Expected For Int'l Friendly David Baker Set For HOF Enshrinement
Upcoming Conferences and Events
SBD/Issue 175/Sponsorships, Advertising & Marketing
Radical Media Taking Nike Show To Int'l Market
Published June 6, 2007
|Radical Media Signs Deal
For Overseas Distribution
NEW STRATEGIES: Anheuser-Busch VP/Digital Entertainment & Branded Content Jim Schumacker said that A-B has enlisted New Media Strategies “to reach out to bloggers and make them aware of Bud.TV content.” For example, the agency “might contact NASCAR blogs when video” on Budweiser endorser Dale Earnhardt Jr. is posted (ADWEEK, 6/4 issue).