Orlando City Venue Privately Funded ESPN's Ley, Schaap Praised FIFA Coverage SEC To Pay Out $435M In Revenues DraftKings To Sponsor Belmont Stakes NLL Swarm Moving To Atlanta Area Blatter Re-Elected FIFA President Braves Sign Delaware North For New Ballpark Bulls Brass Parts Ways With Thibodeau Blatter Wins Fifth Term As FIFA President Warriors-Rockets Gets Big Viewership For ESPN
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SBD/Issue 175/Sponsorships, Advertising & Marketing
Radical Media Taking Nike Show To Int'l Market
Published June 6, 2007
|Radical Media Signs Deal
For Overseas Distribution
NEW STRATEGIES: Anheuser-Busch VP/Digital Entertainment & Branded Content Jim Schumacker said that A-B has enlisted New Media Strategies “to reach out to bloggers and make them aware of Bud.TV content.” For example, the agency “might contact NASCAR blogs when video” on Budweiser endorser Dale Earnhardt Jr. is posted (ADWEEK, 6/4 issue).