Judge Rules Against N.J.'s Sports Gambling Bid Attendance Notes Tweetpic Of The Day UCLA Re-Naming Facilities For Jackie Robinson Citrus Bowl Hosts First Event Since Work Began Cuban: NBA Should Support Legalized Gambling Whaley Named PGA Of America Secretary Padres Submit Bid To Host MLB All-Star Game Cornwell Leaving Morgan Stanley For PJT Partners Fans Snap Up Tix For Relocated Jets-Bills Game
SBD/Issue 175/Sponsorships, Advertising & Marketing
Radical Media Taking Nike Show To Int'l Market
Published June 6, 2007
|Radical Media Signs Deal
For Overseas Distribution
NEW STRATEGIES: Anheuser-Busch VP/Digital Entertainment & Branded Content Jim Schumacker said that A-B has enlisted New Media Strategies “to reach out to bloggers and make them aware of Bud.TV content.” For example, the agency “might contact NASCAR blogs when video” on Budweiser endorser Dale Earnhardt Jr. is posted (ADWEEK, 6/4 issue).