Berman To Leave ESPN NFL Shows After '16 Goodell: League Committed To Concussion Research Vegas Tourism Officials Hear NFL Financial Proposals Goodell Wants Super Bowl Back In Nola NASCAR's Drivers' Council Gains Visibility Leiweke Could Hold Cards In Raiders' Move To Vegas Childress, Hendrick Going To NASCAR HOF Congressional Report Raises NFL Trust Issues Bills, Whaley In Damage Control Mode Inglewood Accused Of Cooking Books To Lure NFL
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SBD/Issue 163/Sponsorships, Advertising & Marketing
Wheels & Deals
Published May 17, 2007
|NASCAR, Sponsors Awaiting
Decision In AT&T Lawsuit
CHECK IT OUT: Bank of America is launching NASCAR-themed checking accounts, in which fans can get the NASCAR logo on their checks, debit cards and statements. BofA spokesperson Joe Goode said that the bank is “previewing the new product in Charlotte before a nationwide launch next week” (CHARLOTTE OBSERVER, 5/16).
HORSING AROUND: With the Colts rejecting PDM Racing Owner Paul Diatlovich’s plans to paint his No. 18 car in the team’s colors with “Go Colts” on the side panel for the Indy 500, in Indianapolis, Bob Kravitz writes he cannot take PDM’s side in the “little-guy-against-the-self-important-money grubbing-corporate-behemoth story.” Kravitz adds while he “can understand why Diatlovich would be angry,” the Colts “have to protect their sponsors” (INDY STAR, 5/17).