Patriots' Super Bowl Berth Produces Goodell Subplot Mixed Results For Conference Championship Ratings Sources: Facebook Gives Deal To Antonio Brown Colts Fire GM Grigson, Keep Coach Pagano Nationwide Promoting Junior's NASCAR Return Spanos Tried To Keep Chargers In San Diego ESPN Set To Cancel "The Sports Reporters" Super Bowl Ticket Sales Lower Than In Years Past Raiders Won't Consider Rebrand For Vegas Move Cowboys Hire Agency To Evaluate E-Sports Foray
SBD/Issue 163/Sponsorships, Advertising & Marketing
Wheels & Deals
Published May 17, 2007
|NASCAR, Sponsors Awaiting
Decision In AT&T Lawsuit
CHECK IT OUT: Bank of America is launching NASCAR-themed checking accounts, in which fans can get the NASCAR logo on their checks, debit cards and statements. BofA spokesperson Joe Goode said that the bank is “previewing the new product in Charlotte before a nationwide launch next week” (CHARLOTTE OBSERVER, 5/16).
HORSING AROUND: With the Colts rejecting PDM Racing Owner Paul Diatlovich’s plans to paint his No. 18 car in the team’s colors with “Go Colts” on the side panel for the Indy 500, in Indianapolis, Bob Kravitz writes he cannot take PDM’s side in the “little-guy-against-the-self-important-money grubbing-corporate-behemoth story.” Kravitz adds while he “can understand why Diatlovich would be angry,” the Colts “have to protect their sponsors” (INDY STAR, 5/17).