49ers File For Arbitration In Rent Dispute Vikings, Wells Fargo File Competing Motions Buccigross' OT Challenge A Fixture For Hockey Fans ESPN, Vice Sign Production, Distribution Deal Dolphins' Ross Backs Selection Of Tunsil Chargers Try To Ease Mayor's Stadium Concerns StubHub Hires NFL Media's Perkins Miller Goodell Chided Over Tunsil Comments France Appears At Drivers Council Meeting Nike Signs 15 Members Of NFL's Rookie Class
SBD/Issue 163/Sponsorships, Advertising & Marketing
Wheels & Deals
Published May 17, 2007
|NASCAR, Sponsors Awaiting
Decision In AT&T Lawsuit
CHECK IT OUT: Bank of America is launching NASCAR-themed checking accounts, in which fans can get the NASCAR logo on their checks, debit cards and statements. BofA spokesperson Joe Goode said that the bank is “previewing the new product in Charlotte before a nationwide launch next week” (CHARLOTTE OBSERVER, 5/16).
HORSING AROUND: With the Colts rejecting PDM Racing Owner Paul Diatlovich’s plans to paint his No. 18 car in the team’s colors with “Go Colts” on the side panel for the Indy 500, in Indianapolis, Bob Kravitz writes he cannot take PDM’s side in the “little-guy-against-the-self-important-money grubbing-corporate-behemoth story.” Kravitz adds while he “can understand why Diatlovich would be angry,” the Colts “have to protect their sponsors” (INDY STAR, 5/17).