SBD/Issue 144/Sponsorships, Advertising & Marketing

Please Accept My Apology: Pacman Runs Ad In Tennessean

Titans CB Pacman Jones bought a full-page ad in Friday's editions of the Nashville Tennessean, in the “first public step toward rebuilding his image” after being suspended for the entire ’07 season, according to Jim Wyatt of the TENNESSEAN. The copy reads, “To my family, teammates, coaches and fans, I recognize that I have lost the right to ask for your patience and understanding. However, I will do everything in my power to regain your trust and respect.” Also in the letter, Jones confirms plans to re-enroll at West Virginia Univ. and finish his degree, as well as his plans to appeal the suspension. According to the newspaper’s ad rate card, a full-page black-and-white ad in a Friday edition would cost $11,535, “although it is unclear if Jones paid that amount” (TENNESSEAN, 4/20).

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