Sabres Logo Featured On Bud Light Bottles In Western NY

A-B Releases Limited-Edition Sabres Bud Light Bottles In Western New York

Anheuser-Busch has released a limited-edition Sabres Bud Light bottle bearing the team’s logo with a streaking hockey puck, according to Sharon Linstedt of the BUFFALO NEWS. The bottles are available only in Western New York. Rich May, VP/Sales for Try-It Distributing, the Buffalo area’s wholesaler for A-B, said, “We were selling about 1,000 cases a day when the product first came in, but since the first playoff game, we’re over a daily rate of 1,500.” Linstedt notes in the three weeks since the 50,000 cases of Sabres Bud Light arrived at Try-It warehouses, “nearly all of it” has been distributed to retailers. More than 20 limited-edition bottles have been posted on eBay for suggested prices of $1.99-7.99. The Sabres and Wild are the only NHL teams with their own Bud Light bottles, but Wild Bud Light can only be purchased at the Xcel Energy Center (BUFFALO NEWS, 4/18).