SBD/Issue 141/Hot Reads

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Tuesday, April 17, 2007

Selling women’s sports with sex is not attracting men to games.

Beijing looks to curb certain behaviors ahead of ’08 Olympics.

The CHICAGO SUN-TIMES’ Lewis Lazare writes of the city bidding for the 2016 Olympics, “It’s a gargantuan task that will require marketing with sophistication and reach that – to be honest – is well beyond the scope of anything this city has attempted.  Ever” (CHICAGO SUN-TIMES).

The LAS VEGAS REVIEW-JOURNAL’s Bill Taaffe writes, “Now that Don Imus has self-destructed … [ESPN Radio’s Colin] Cowherd could be the most controversial national voice on commercial radio” (LAS VEGAS REVIEW-JOURNAL).


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