Finish Line's Earnings Drop In Q4 Wheaties Ads Spotlight Legendary Bowler Airbnb Signs On For '16 Games MLS Reaches TV Deal With Brazil's Globosat NCAA Tourney Continues Record Ratings National Women's Hockey League Created TaylorMade-Adidas Golf CEO Steps Down Unions, Inglewood NFL Developers Reach Deal Classified Advertisements Grassroots Approach Spurred United's MLS Expansion
SBD/Issue 141/Hot ReadsPrint All
Selling women’s sports with sex is not attracting men to games.
Beijing looks to curb certain behaviors ahead of ’08 Olympics.
The CHICAGO SUN-TIMES’ Lewis Lazare writes of the city bidding for the 2016 Olympics, “It’s a gargantuan task that will require marketing with sophistication and reach that – to be honest – is well beyond the scope of anything this city has attempted. Ever” (CHICAGO SUN-TIMES).
The LAS VEGAS REVIEW-JOURNAL’s Bill Taaffe writes, “Now that Don Imus has self-destructed … [ESPN Radio’s Colin] Cowherd could be the most controversial national voice on commercial radio” (LAS VEGAS REVIEW-JOURNAL).
- A look at AT&T’s sponsorship dispute with NASCAR.
- Some MLBers still say they need stimulants to stay sharp.
- Steroid use takes a tragic toll on young athletes.
- Jaguars players support NFL’s tougher player conduct policy.
- MLS player Steve Ralston says league attracting top talent.
- Japanese ballplayers get “fight money” after big performances.
- Op/Ed calls for boycott of ’08 Beijing Games.
- Reviewer enjoys MLB.TV Mosaic application.
- A look at the various taxes imposed on professional athletes.
- Writer runs Boston Marathon wearing Yankees gear.
- Profile of Ducks Travel Coordinator Ryan Lichtenfels.