SBD/Issue 135/Sponsorships, Advertising & Marketing

Wheels & Deals: Motorola Backs Andretti’s IRL Entry

Motorola, the primary sponsor of IRL driver Danica Patrick’s Andretti Green Racing (AGR) car, will serve as co-primary sponsor of AGR Chair Michael Andretti’s entry in the Indianapolis 500 along with Jim Beam (Motorola).... IBM announced that the Honda Racing F1 team will develop and manufacture its ’08 car using IBM software and services (IBM)....Rusty Wallace Inc. (RWI) has hired 17-year-old African-American driver Chase Austin to run the full 14-race NASCAR Busch Series East schedule. Wallace said that if Austin, previously a developmental driver for Hendrick Motorsports, “has a successful season” he will join son Steve Wallace in the Busch Series in ’08 (FT. WORTH STAR-TELEGRAM, 4/5).

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