Nike Debuting New TV Spot For Ignite Golf Ball

Nike is running a new TV ad via Wieden + Kennedy, Portland, touting the accuracy of its Ignite golf ball. The 30-second spot features a frustrated golfer waiting to tee off as a swoosh-clad robot mulls its second shot. The golfer decides to play through, prompting the four robots to each drive their Ignite golf balls precisely through the windshield of the man's golf cart. The spot ends with the tagline, “Ignite Tested For Accuracy.” The ad also appears on Nike’s Web site along with bios of the robots (THE DAILY).

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