Falcons' Blank Has Prostate Cancer Time Inc. Moves SI Group President Brendan Ripp Minding My Business With ESPN's Jodi Markley Executive Transactions Names In The News Late-Night Hosts Take Aim At Super Bowl, Ads Executive Transactions Names In The News DeBartolo Selected For Pro Football HOF Hunt Has Turned Into One Of NFL's Leading Voices
SBD/Issue 103/Sports Industrialists
Newsmakers: NASCAR Gets Pub For The Right And Wrong Reasons
Published February 16, 2007
WIN: LAS VEGAS ACTIVATION — So far, so good for Sin City. But the weekend remains to be played out. We do give major props to the week-long sponsor activation in the city, with adidas’ huge spreads touting “Impossible is Nothing” overtaking the facades of the MGM Grand and the Luxor. And the giant jerseys are a nice touch. T-Mobile also gets points for its Sidekick 3 D-WADE activation and presence.
LOSE: TIM HARDAWAY — Do we really need to explain?
DRAW: NASCAR — On the eve of its biggest race, NASCAR gets plenty of press time, as the series is full of fresh storylines, drama and personalities. The trouble is, too much of the coverage is filled with words like “cheating,” “suspensions,” “infractions” and “fines.”