NASCAR Preparing To Open ’07 Season With Daytona 500

With the NASCAR season opening this weekend with the Daytona 500, THE DAILY presents part two of our season preview, including a look at advertisers’ creatives running around the race, a Q&A with JR Motorsports VP/Marketing & Brand Development Thayer Lavielle, the conclusion of our media roundtable and a look at Red Bull’s entry into the sport. See yesterday’s issue for interviews with DEI President of Global Operations Max Siegel and Toyota National Motorsports Manager Les Unger and more.