Quote of the Day
“If I want to see something roll over and play dead at the Garden, I’ll go see the Knicks.”
– CBS’ David Letterman, on why he did not attend the Westminster Kennel Club Dog Show (“Late Show,” CBS, 2/13).
- state of NASCAR, touting Corporate America’s investment in the sport, the new promotional muscle brought by ESPN, and the quality of competition and drivers. Issues that still concern France are media coverage in major markets, which he says “we’re going to be working on,” and building a speedway in N.Y. Also on the expansion front, ISC is eyeing two sites for a new 75,000-seat facility in Denver, which France calls “a great sports market."
LVCVA’s Rossi Ralenkotter calls hosting ’07 FIBA event “direct result of our partnership with the NBA.”
Saints RB Reggie Bush inks dress sock deal, a rarity in the endorsement game.
Super Bowl promos help CBS to primetime win last week.
Of The Blue Dolphins
Wayne Huizenga unapologetic over team’s latest ticket-price hike.
NBA video game licensees activating heavily around All- Star Weekend in Las Vegas.
Sonics prefer arena site in Renton, but funding gaps, other issues remain as obstacles.
Honda Classic joins PGA Tour stops building fan/hospitality areas around late-round par-3s.
TaylorMade signs three-year grassroots marketing deal with China Golf Association.