February 26 SBJ In-Depth: College Basketball

In the heart of conference tournaments and with March Madness rapidly approaching, we will look at the state of college basketball and how its business model has evolved. Last year’s streaming of NCAA tournament games showed the strong demand in place for this alternative way to stay plugged into the action. How has that experiment changed the way media partners are now presenting college basketball, and which sponsors have moved the fastest to gain a foothold in the online space? Publishing Date: February 26. Ad Close Date: February 12. For information on advertising contact National Advertising Director Julie Tuttle at 212-500-0711 or jtuttle@sportsbusinessjournal.com.

---

Increase your company's exposure in the sport business marketplace and get your message in front of the industry's top executives. For more information on placing a classified in SportsBusiness Daily, please contact Heather Crawley at 704-973-1525 or heatherc@sportsbusinessdaily.com.