Galaxy, AEG To Upgrade StubHub Center NBA Opens New Instant Replay Center IOC Moves Ahead With Bid Reform Breeders' Cup Signes Longines As Sponsor Braves Name Hart To Top Baseball Role One Direction Announces '15 Stadium Tour MLB Wants Domestic Violence Policy In Place By '15 WS Game 2 Overnight Projects Win For Fox McGladrey Extends PGA Tour Deal Classified Advertisements
SBD/Issue 87/OlympicsPrint All
Canadian Pacific Railway (CP) has been designated the official rail freight services provider of the 2010 Vancouver Games after signing a six-year, C$15M deal with VANOC that includes “plans to donate land, help with commuting and haul freight,” according to Todd Saelhof of the CALGARY SUN. While a financial donation “is part of the package,” CP President & CEO Fred Green said that the “vast majority about 75% of CP’s contribution is best described as ‘in-kind’ support.” The company also gains rights to Canadian athletes at the ’08 Beijing Games, Vancouver Games and 2012 London Games. VANOC CEO John Furlong said that CP is the fifth Alberta-based company to sign on and brings VANOC within C$125M of its goal of C$725M in Canadian sponsorship (CALGARY SUN, 1/25).