SBD/Issue 87/Franchises

Pirates Bringing Post-Game Concerts To PNC Park This Season

The Pirates’ promotional schedule this season includes the “introduction of postgame concerts,” according to Dejan Kovacevic of the PITTSBURGH POST-GAZETTE. The first concert will be held July 4 and feature country act Big & Rich. A not-yet-named local act will perform September 29. Pirates VP/Marketing, Sales & Broadcasting Tim Schuldt said that the decision to add concerts “was inspired by having 30 or so live jazz and blues performances after games inside PNC Park’s exclusive Montecristo Club” last season. The team’s other plans include five bobblehead giveaways, six fireworks nights, and three SkyBlast shows. The latter will feature performances by Styx, Smash Mouth and PovertyNeck Hillbillies. The Pirates, in addition to the annual African American Heritage Celebration weekend, are also adding nationality days for Greeks, Latinos, Italians, Slovaks, Germans and the Irish and Polish (POST-GAZETTE, 1/25).

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