Quote of the Day
align="center">“Did I say we?”
Former Oklahoma football coach Barry Switzer, after using the term “we” when referring to Oklahoma while serving as an analyst during Fox’ Fiesta Bowl coverage (DAILY OKLAHOMAN, 1/2).
- embarks on its first year of covering the BCS. While preliminary Nielsen ratings for Monday night's Fiesta Bowl thriller show a 7.8% decline from comparable bowl coverage on ABC last year, talent reviews so far have been solid for Fox. Meanwhile, Allstate’s title sponsorship of tonight’s Sugar Bowl is examined amid complaints from some insurance policy holders about post-Katrina claims, and Nick Saban’s departure from the Dolphins to Alabama stirs up more questions about universities spending on their athletic programs.
WUSA reportedly lands three new investors with hopes to relaunch in ’08.
Maria Sharapova inks reported $1M deal with PepsiCo to tout Gatorade, Tropicana brands.
Emerald Nuts gets better Super Bowl ad real estate for similar price paid last year.
All In A Night’s
ESPN’s “MNF” most-watched series in cable TV history; NBC’s “SNF” helps network to overall ratings gains.
Zygi Wilf pledges to take more hands-on role in Vikings’ football operations.
Sole Of The
DirecTV in talks for exclusive rights to MLB’s out- of-market TV package.
Love ‘Em Or
Denise DeBartolo York says preference is to stay in S.F., but team does not embrace city’s new stadium plan.
NFL In Mourning
Murder of Broncos CB Darrent Williams keeps issue of athletes and violence in the headlines.