SBD/Issue 57/Front Page

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Cowboys-Giants Makes For Excellent
Lead-In For Fox' BCS Selection Show
Boosted by an eye-opening 19.1 overnight Nielsen rating for Cowboys-Giants, Fox pulled a 9.4/14 overnight for its first BCS Selection Show last night. Interest in the show was surely piqued by UCLA’s upset of USC on Saturday, but Fox’ “exclusive” unveiling of the BCS matchups at 7:50pm ET was trumped by Internet reports Sunday afternoon that Florida beat out Michigan for the opportunity to play Ohio State in the national championship game. NBC didn’t miss its chance to jump on the news as early as possible, as Bob Costas cited an L.A. Times report about Florida as “Football Night In America” came on the air at 7:00pm ET.
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