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SBD/Issue 236/Facilities & Venues
Published September 6, 2006
ALLTEL STADIUM: A source said that a Jacksonville-area company offered $2.5M annually over ten years for the naming rights to Alltel Stadium, which the Jaguars “rejected because they are looking for something in the [$5-6M] range.” Jaguars Senior VP/Stadium Operations & CFO Bill Prescott: “We think we really need to tap into the national market” (JACKSONVILLE BUSINESS JOURNAL, 9/1 issue).
NOTES: In L.A., Jim Peltz noted “although not every seat was filled” at California Speedway for Sunday’s NASCAR Nextel Cup Sony HD 500, there were “few patches of empty seats.” There “appeared to be at least 85,000 spectators in the grandstands,” in addition to 10,000-plus fans in the infield. NASCAR’s unofficial estimate was 102,000 (L.A. TIMES, 9/5)....MasterCard’s new PayPass wristband will be given to the first 5,000 fans entering Giants Stadium for Sunday’s Colts-Giants game. The wristbands feature Giants team colors and will be pre-loaded with $25 (MasterCard).