NU To Get $21.5M More From IMG Deal Poll: 53% Disapprove Of NFL's Actions Michigan Approves New Facilities Project Cobb Leaders Address Traffic Concerns Vote Scheduled On LeBron Banner Red Wings Showcase Arena Plan P&G Pulls NFL Cancer Campaign Universal Sports Signs Deal With NCTC France Reaquires Five Star Athlete Management NBC Has Sold 70-80% Of Super Bowl Ads
SBD/Issue 236/Classified AdvertisementsPrint All
As Internet Service Providers battle for market share, SportsBusiness Journal will look at how ISPs are using sports to build their brand and win new subscribers. The growing interest in broadband technology has helped create a fertile field for ISPs wanting to either land new subscribers or to encourage existing customers to upgrade. We will look at the different ways ISPs have activated their sports sponsorships both nationally and regionally, and how they position their message to potential subscribers. As part of our coverage, we’ll ask a group of marketing experts to grade ISPs on their sponsorship efforts. Publishing Date: September 25. Ad Closing Date: September 12. For information on advertising contact National Advertising Director Julie Tuttle at 212-500-0711 or email@example.com.