TWC To Carry SEC Network At Launch NFL's Reasoning For Ray Rice Punishment UNC To Help Athletes Finish Degrees IOC Invites ISF To Host Exhibitions MGM Grand Lines Up Basketball Events Carnival To Sponsor Cowboys Pac-12 Networks Reaches Deal With YouTube Dover Reports Decrease In Q2 Revenue NFL Criticized For Suspending Rice Just Two Games SBJ/SBD Seek Hockey/Soccer Beat Writer
SBD/Issue 236/Classified AdvertisementsPrint All
As Internet Service Providers battle for market share, SportsBusiness Journal will look at how ISPs are using sports to build their brand and win new subscribers. The growing interest in broadband technology has helped create a fertile field for ISPs wanting to either land new subscribers or to encourage existing customers to upgrade. We will look at the different ways ISPs have activated their sports sponsorships both nationally and regionally, and how they position their message to potential subscribers. As part of our coverage, we’ll ask a group of marketing experts to grade ISPs on their sponsorship efforts. Publishing Date: September 25. Ad Closing Date: September 12. For information on advertising contact National Advertising Director Julie Tuttle at 212-500-0711 or email@example.com.