Poll: Majority Of Americans Still Watching NFL Bucs-Falcons Draws Lower Overnight Rating P&G Pulls Out Of NFL Initiative Goodell To Meet With Media Friday Afternoon 49ers-Backed Tech Startup Looks For New Business Nike Addresses Terminated Sponsorships Panthers Place Greg Hardy On Exempt List NFL's Crisis Continues With Cardinals RB's Arrest CBS' Moonves: NFL Problems Spiked Ratings PepsiCo CEO Backs Goodell Amid Scandals
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SBD/Issue 222/Sponsorships, Advertising & Marketing
NFL Inviting Partners To Purchase Sponsored “Vignettes”
Published August 15, 2006
BUSH WHACKED: The NFL fined Saints RB Reggie Bush for wearing his new adidas cleats during Saturday’s preseason game against the Titans. Bush said of the fine, which is believed to be $10,000, “adidas took care of it” (USA TODAY, 8/15). Reebok, Nike and Under Armour are the only brands with NFL supplier deals that allow players to wear their shoes on field without covering the logo (THE DAILY).