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SBD/Issue 198/Sports MediaPrint All
Fox Retains Exclusive Rights To
World Series In New Deal With MLB
RIGHTS FEES: The HOLLYWOOD REPORTER’s Paul Gough cites sources as saying that Fox will pay an average of $250M annually, down from the $417M it has been paying, and that Turner will pay $120M a year (HOLLYWOOD REPORTER, 7/12). However, the WALL STREET JOURNAL’s Brian Steinberg cites sources as saying that TBS will pay around $70M annually. One source said that MLB “expects to secure more than $3[B] over seven years from the Fox and TBS deals combined with payments from the remaining games to be sold (WALL STREET JOURNAL, 7/12). Fox Sports President Ed Goren said, “Our rights fees are significantly less than what we’d been paying. But going to cable TV, with its revenues from ads and subscribers, MLB could reach its revenue targets” (USA TODAY, 7/12). Goren added, “Fox has won the adults 18-49 race two years running. [Fox Entertainment President] Peter Liguori and his team has to figure out how to make the most out of postseason baseball. It makes sense to pre-empt fewer nights and create more windows for his schedule while retaining the promotional power of postseason baseball” (HOLLYWOOD REPORTER, 7/12).
TBS Ending Three Decades
Of National Braves Programming
WORLD SERIES: Selig said of the decision to move World Series Game One to a Tuesday night instead of the current Saturday night start under the new deal, “For years, we started on a weekend and everyone grumbled to me — that Saturday night is a tough television night. ... We’re going to do it Tuesday and Wednesday, off Thursday, Friday, Saturday and Sunday, off Monday, then Tuesday and Wednesday. It’s a better fit” (DETROIT NEWS, 7/12).
Fox earned a 10.6/18 overnight Nielsen rating for last night’s MLB All-Star Game, up 8.2% from a 9.8/16 last year and the first year-to-year increase in the game’s overnight rating since ’01. Host city Pittsburgh delivered a 22.9/34 for last night’s game. The following presents overnight and final Nielsen ratings for the MLB All-Star Game since ’99 (THE DAILY).
MLB ALL-STAR GAME RATINGS TRENDYRNETOVERNIGHT RAT/SHR%+/-FINAL RAT/SHR%+/-'06Fox10.6/188.2%NANA'05Fox9.8/16-5.7%8.1/14-8.0%'04Fox10.4/17-6.3%8.8/15-7.4%'03Fox11.1/18-2.6%9.5/170.0%
'02Fox11.4/19-8.8%9.5/17-13.6% '01Fox12.5/2114.7%11.0/198.9% '00NBC10.9/18-18.0%10.1/18-15.8% '99Fox13.3/2312.0/22
NA = Final rating was not available at presstime.
The NHL prior to next season will introduce NHL Connect on NHL.com, which it calls the first league-sponsored social networking environment. Fans will be able to use NHL Connect, which was developed by California-based Five Across, to make personal profile pages that include comments, photos, podcasts and videocasts, as well as links to new articles and content, friends or colleagues. The platform currently is in a Beta testing stage on an invitation-only basis (NHL).
HBO Lands $15.7M In PPV Revenue
For Mayweather-Judah Bout
THE DAILY offers a sampling of what some local and national bloggers are dishing about this week.
BLOG NAMEWEB ADDRESS
Athletics Nation athleticsnation.com A’s GM Billy Beane in his latest interview with Tyler Bleszinski says of this season, “I guess the ends justify the means, but it's been challenging up to this point.” 3 Quarks Daily 3quarksdaily.blogs.com Asad Raza writes Zinedine Zidane’s head butt, “amplified by taking place in the most watched sports event of the year, nevertheless brutally transcended the game in which it occurred. It will be publicly understood, digested, for days to come. It will lose force, be neutralized, but not without having revealed much.” Elmhurst Pub Roundtable elmhurstpubroundtable.blogspot.com cwhager527 offers five suggestions to change the MLB All-Star Game and writes, “Oh, and we're outlawing Chris Berman from any HR type incident. No more back-back-back-back's. It's time to put that baby to bed.” Definitely, Maybe, Biscuit Anybody? blog.sportscolumn.com Chloe Gallagher writes of Roger Federer’s outfit at Wimdbledon that included a cream colored Nike blazer, “There's nothing wrong with the way my grandad dresses, but I don't really expect 24-year-old tennis aces to copy it.”
Do you have a blog that we should be monitoring? Contact Jon Show at email@example.com.
In Toronto, Ken Campbell reports Rogers Sportsnet fired News & Hockey Dir Scott Morrison over “a difference in philosophy between Morrison’s journalistic approach of telling stories and breaking news and the network’s desire to appeal to young men.” Supervising Producer Jeff McDonald was also dismissed, while VP/Production Rick Briggs-Jude “was moved to event production and is being replaced” by new VP/Content David Akande (TORONTO STAR, 7/12). Also in Toronto, Grant Robertson reports Rogers Sportsnet “is the latest cable sports channel to apply to the federal broadcast regulator for permission to show movies and one-hour dramas” (Toronto GLOBE & MAIL, 7/12).
CALL DROPPED: In Manchester, Richard Wray reports BSkyB has secured the mobile highlights package for the English Premier League. TWI and mobile phone companies 3, O2, Orange, T-Mobile and Vodafone were working on a joint bid “that would have seen each operator given equal access to games.” The mobile rights “are understood to have been sold for under [US$18.4M], leaving the Premier League short compared with” the previous deal (GUARDIAN, 7/12).
PREDATORS: The Predators will produce separate TV and radio broadcasts next season, ending the simulcast that had been used since the team’s inaugural season in ’98-99. Play-by-play announcer Pete Weber and analyst Terry Crisp will call games on FSN South and move to radio for games that are not televised (Predators).