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SBD/Issue 187/Sports Media
Final Nielsen Ratings For Weekend Sports Events
Published June 23, 2006
|
SHOW
|
DATE
|
NET
|
TIME
|
RAT/SHR
|
|---|---|---|---|---|
| USGA: U.S. Open-First Rd. |
6/15
|
NBC
|
3:00-5:00pm
|
2.1/6
|
| USGA: U.S. Open-Second Rd. |
6/16
|
NBC
|
3:00-5:00pm
|
2.1/6
|
| World Cup: Czech Republic-Ghana (First Rd.) |
6/17
|
ABC
|
11:30am-2:00pm
|
2.0/6
|
| World Cup: Italy-U.S. (First Rd.) |
6/17
|
ABC
|
2:30-5:00pm
|
4.4/12
|
| Intercontinental Poker Championship |
6/17
|
CBS
|
5:00-6:00pm
|
0.9/2
|
| MLB: (Regional Interleague) |
6/17
|
Fox
|
1:15-4:45pm
|
1.9/5
|
| AVP: Sacramento Open |
6/17
|
Fox
|
4:45-6:00pm
|
0.7/2
|
| USGA: U.S. Open-Third Rd. |
6/17
|
NBC
|
12:30-7:15pm
|
3.2/9
|
| NHL Stanley Cup Finals: Hurricanes-Oilers Gm. 6 |
6/17
|
NBC
|
8:00-11:00pm
|
1.9/4
|
| World Cup: Japan-Croatia (First Rd.) |
6/18
|
ABC
|
9:00-11:30am
|
1.7/6
|
| World Cup: Brazil-Australia (First Rd.) |
6/18
|
ABC
|
11:30am-2:00pm
|
3.0/9
|
| World Cup: France-South Korea (First Rd.) |
6/18
|
ABC
|
2:30-5:00pm
|
2.3/6
|
| "NBA Nation" |
6/18
|
ABC
|
8:30-9:00pm
|
3.1/6
|
| NBA Finals: Mavericks-Heat Gm. 5 |
6/18
|
ABC
|
9:00pm-12:45am
|
9.1/17
|
| Champ Car: Grand Prix Of Portland |
6/18
|
CBS
|
3:30-6:00pm
|
0.6/1
|
| NASCAR: Nextel Cup 3M Performance 400^ |
6/18
|
Fox
|
2:30-5:15pm
|
4.5/11
|
| USGA: U.S. Open-Final Rd. |
6/18
|
NBC
|
12:30-7:30pm
|
4.7/12
|
|
SHOW
|
DATE
|
NET
|
U.S. AREA
|
COV AREA
|
SHR
|
000s
|
|---|---|---|---|---|---|---|
|
"Monday Night Baseball": Red Sox-Yankees (Early)
|
6/5
|
ESPN
|
1.3
|
1.6
|
3
|
1412
|
|
"Baseball Tonight"
|
6/5
|
ESPN
|
0.8
|
1.0
|
2
|
899
|
|
College Softball World Series: Arizona-Northwestern
|
6/6
|
ESPN2
|
0.9
|
1.1
|
2
|
1008
|
|
"NCAA Softball Championship Update"
|
6/6
|
ESPN2
|
0.9
|
1.1
|
2
|
957
|
|
"The Ultimate Fighter-310"
|
6/8
|
SPIKE
|
1.2
|
1.4
|
2
|
1300
|
|
World Cup: Poland-Ecuador
|
6/9
|
ESPN2
|
1.1
|
1.4
|
4
|
1245
|
|
World Cup: Germany-Costa Rica
|
6/9
|
ESPN2
|
0.9
|
1.1
|
3
|
1001
|
|
"World Cup Live"
|
6/9
|
ESPN2
|
0.9
|
1.1
|
3
|
966
|
|
World Cup: Argentina-Ivory Coast
|
6/10
|
ESPN2
|
1.4
|
1.8
|
4
|
1594
|
|
NASCAR: Busch Series Federated Auto Parts 300
|
6/10
|
FX
|
1.2
|
1.4
|
3
|
1271
|
|
NASCAR: Busch Series Federated Auto Parts 300 Prerace
|
6/10
|
FX
|
0.9
|
1.1
|
2
|
1015
|
|
World Cup: Angola-Portugal
|
6/11
|
ESPN2
|
1.3
|
1.6
|
4
|
1417
|
|
"Sunday Night Baseball": Indians-White Sox
|
6/11
|
ESPN
|
1.0
|
1.2
|
2
|
1074
|
| "Baseball Tonight" |
6/11
|
ESPN
|
0.8
|
1.0
|
2
|
897
|
WORLD CUP: ABC’s coverage of U.S.-Italy was the highest-rated World Cup game since a 5.7/16 for the Brazil-France Championship in ’98. Coverage was up 300% from a 1.1/3 for the comparable U.S.-Poland game in ’02, which was the U.S.’ third game but aired as a replay on a Saturday. Univision earned a 1.7/6 Nielsen rating for coverage of U.S.-Italy. The game delivered 3,027,000 viewers, up 247.4% from 870,000 viewers for the comparable U.S.-Korea game in ’02 and up 89.3% from 1,599,000 viewers for the comparable U.S.-Iran game in ’98. U.S.-Italy was the second-highest rated of the weekend for Univision, trailing Sunday’s Brazil-Australia game which posted a 2.2/6. Univision’s total World Cup coverage is averaging 2,031,000 viewers, up 150.1% from 812,000 for the comparable period in ’02 and up 86.0% from 1,092,000 in ’98 (THE DAILY). TSN and Rogers Sportsnet are averaging 437,000 viewers per game for World Cup coverage, an increase of 59% from an average of 274,000 through the same period during the ’98 event, the last time it was in Europe (TORONTO STAR, 6/22).
U.S. OPEN: For more detailed U.S. Open ratings, see Back of the Book.






