SBD/Issue 90/Sponsorships, Advertising & Marketing

Spons-o-Meter: TV Coverage Of Winter X Games Starts Saturday

THE DAILY continues “Spons-o-Meter,” a comprehensive list of the official marketing partners of leagues, events and governing bodies. Today: Winter X Games 10, coverage of which begins Saturday at 2:00pm ET on ABC. Live coverage consists of four hours on ABC and 11 hours on ESPN. The Winter X Games has two categories of sponsorship, Gold and Associate. Both levels include an all-inclusive package on ESPN, ESPN2, ABC, ESPN.com, ESPN Radio, EXPN.com and in ESPN The Magazine, as well as on-site signage and hospitality opportunities. For sponsorship inquiries please call (212) 456-1905 (THE DAILY).

GOLD SPONSOR
CATEGORY
SINCE
Mountain Dew Non-alcoholic Beverage
1997
Taco Bell QSR
1997
Jeep Automobile
2002
Navy^ Armed Forces
2004
Edge Shaving Cream
2005
Schick Quattro Midnight Razor
2005
ASSOCIATE SPONSOR
CATEGORY
SINCE
PlayStation2 Gaming Console & Software
2002
Kumho Tire USA Automotive Tires
2004

NOTES: ^ = Navy was previously an associate sponsor.

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