U.S. Women's Soccer Team Unveils New Uniforms Subway Adds Mariota As Endorser NASCAR Broadcaster Steve Byrnes Dies At 56 Companies Vie For Hockey World Cup Jerseys UNC Introducing Consistent Look Across All Sports DraftServ Coming To United Center During Playoffs Nike Close To Taking Over NBA Apparel Rights Nike Debuts New Spot For Female Ad Campaign "Rev The Vote" Targets NASCAR Fans MLS Signs Multiyear Deal With Coca-Cola
Upcoming Conferences and Events
SBD/Issue 89/Sponsorships, Advertising & Marketing
Published January 26, 2006
PONY UP: U.S. Ryder Cup captain Tom Lehman has chosen Polo to outfit the team this fall (GOLFWEEK, 1/28 issue).
|Gordon Looking To Increase
SON RISE: In Charlotte, David Poole reports Matt Martin, the 14-year-old son of NASCAR driver Mark Martin, will be sponsored by Coca-Cola for his ’06 entries in the American Speed Association late model Southern series and the FASCAR pro truck and sportsman series (CHARLOTTE OBSERVER, 1/26).