Univ. Of Kentucky Extends Nike Deal Phoenix To Add Tire Barriers For Races Kurt Busch Begins Reinstatement Process Nickelodeon Adds NASCAR Sponsorship Sources: NASCAR Seeking $1B For Title Sponsor NASCAR Race Makes Title Sponsor's Site Crash Fanatics, SMI Close To Track Deal Is Logano NASCAR's Latest Fresh, Young Star? Nike Signs Mariota To Endorsement Deal Talladega Adding SAFER Barriers After Crash
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SBD/Issue 89/Sponsorships, Advertising & Marketing
Published January 26, 2006
PONY UP: U.S. Ryder Cup captain Tom Lehman has chosen Polo to outfit the team this fall (GOLFWEEK, 1/28 issue).
|Gordon Looking To Increase
SON RISE: In Charlotte, David Poole reports Matt Martin, the 14-year-old son of NASCAR driver Mark Martin, will be sponsored by Coca-Cola for his ’06 entries in the American Speed Association late model Southern series and the FASCAR pro truck and sportsman series (CHARLOTTE OBSERVER, 1/26).