Nike Q2 Profit Rises 40% Several Sports-Themed Spots In Adweek Top 10 Dale Jr. Has Top Selling NASCAR Die-Cast Cars Dow, General Mills Happy To Be Part Of No. 3 Car Braves, Falcons Fans Wary Of Price Hikes Nissan To Sponsor Vignettes On FoxSports.com United Airlines Extends Chicago Naming Rights Cam Newton Enjoying Foray Into Fashion NASCAR Hires Brent Dewar As COO Rose Injury Presents Issues For Brand Marketing
SBD/Issue 89/Sponsorships, Advertising & Marketing
Published January 26, 2006
PONY UP: U.S. Ryder Cup captain Tom Lehman has chosen Polo to outfit the team this fall (GOLFWEEK, 1/28 issue).
|Gordon Looking To Increase
SON RISE: In Charlotte, David Poole reports Matt Martin, the 14-year-old son of NASCAR driver Mark Martin, will be sponsored by Coca-Cola for his ’06 entries in the American Speed Association late model Southern series and the FASCAR pro truck and sportsman series (CHARLOTTE OBSERVER, 1/26).