Manchester United Set To Ink $1B Nike Pact NASCAR Pushing Social Media For Drivers PNC Park Switching From Pepsi To Coca-Cola Manziel Signs Multiyear Deal With Nike Stewart Dishes On New Mobil 1 Web Series Nike's Parker Talks Innovation, Competition Terms Of Penn State's Nike Deal Remain Secret U.S. Soccer Reveals World Cup Jerseys Kurt Busch To Attempt Indy-NASCAR Double Wichita State Gets Better Nike Deal
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SBD/Issue 89/Sponsorships, Advertising & Marketing
Published January 26, 2006
PONY UP: U.S. Ryder Cup captain Tom Lehman has chosen Polo to outfit the team this fall (GOLFWEEK, 1/28 issue).
|Gordon Looking To Increase
SON RISE: In Charlotte, David Poole reports Matt Martin, the 14-year-old son of NASCAR driver Mark Martin, will be sponsored by Coca-Cola for his ’06 entries in the American Speed Association late model Southern series and the FASCAR pro truck and sportsman series (CHARLOTTE OBSERVER, 1/26).