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SBD/Issue 52/Sports Media
Published November 23, 2005
NHL ON OLN: OLN last night aired Lightning-Flyers rather than Capitals-Penguins, which featured the first on-ice meeting between rookies Sidney Crosby and Alexander Ovechkin. OLN Senior VP/Programming Marc Fein said that if OLN had changed its schedule to show Capitals-Penguins, “it would have had to black out the game in Pittsburgh and Washington.” USA TODAY’s Michael McCarthy notes the RSNs in those markets would get the game “and the bulk of the viewers.” Fein: “Without the local market ratings, we would get killed nationally” (USA TODAY, 11/23).
NOTES: Former NBAer Dennis Scott has been named the Hawks’ full-time radio analyst, “after sharing the role with former Hawks player Charlie Criss in the season’s early going” (ATLANTA CONSTITUTION, 11/23)....CBS at 2:00pm ET Saturday will air the NFL Films-produced “Rozelle: Building America’s Game,” chronicling the life of late NFL Commissioner Pete Rozelle (NFL).