White Sox Fans Get First-Class Treatment At U.S. Cellular

White Sox’ Club Seat Revenue Surpasses Last Year’s Total

The 324-seat Scout Club behind home plate at U.S. Cellular Field “already has generated more revenue than [it] did to this point last year, even though only 108 season tickets were sold,” according to Chris Lau of the CHICAGO TRIBUNE. The tickets range from $170-190 per seat and “include parking right outside Gate 3, a first-class buffet starting 90 minutes before the game and lasting until 90 minutes after the first pitch, all the popcorn, hot dogs, sodas and alcoholic beverages you can ingest until the seventh inning, and fruit and baked goods after the game.” The buffet is served in a temporary tent, which Scout Club manager Ron Anderson said will be replaced by a permanent structure in the offseason. Lau noted the White Sox have sold 124 season tickets for the section for next year. White Sox VP/Marketing Brooks Boyer said that when the Dodgers “opened a similar section four years ago, only 30[%] of the approximately 300 seats were sold during the first year. ... But the section since has been increased to 500 seats to meet demand” (CHICAGO TRIBUNE, 7/5).