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SBD/Issue 88/This Week's SBJ
No Headline
Published January 27, 2005
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See
this week’s issue of SportsBusiness Journal as well as www.sportsbusinessjournal.com
for these stories and more.
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THIS WEEK'S HEADLINES |
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This week’s cover
story examines ’04 player jersey sales, with Nuggets F Carmelo Anthony’s
powder blue Swingman style jersey generating $14M in retail sales, more
than any other jersey on the market. |
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| • | USTA acquires a 25% stake in the WTA JP MorganChase Open. |
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$105M verdict in Aramark case sends ripples through the industry. |
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DirecTV protects retransmission rights in ten-year carriage deal with ESPN. |
| • | NBC extends U.S. Open broadcast deal with USGA through 2014. |
| • | One-on-One with Eagles Owner Jeffrey Lurie. |
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DEPARTMENTS |
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Tube Talk:
Fox getting increases of about 10 percent for NASCAR spots afterasking
for more than 15 percent; HBO Sports looking back 20 years to Villanovas
upset of Georgetown; no Conference USA for ESPNs new college channel. |
| • | Using
Marketing : Sponsors who foot the bill shouldnt have to sit by
and watch properties self-destruct, so give them a spot on the board of
directors. |
| • | Media
Tracker: ABCs ratings for the U.S. Figure Skating Championships
dating back to 1997, plus December Web site traffic reports and year-end
advertising revenue reports and page counts for sports magazines. |
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Labor & Agents:
Leonards agent devoted months on deal for switch to Nike clubs;
Rosenhaus signs three draft prospects, including Oklahomas Cody. |
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Breaking Ground:
Orange Bowl renovations finally rolling as designers bid onproject; HOK
Sport bolsters college design efforts with new hire from HNTB. |





