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SBD/Issue 54/This Week's SBJ
No Headline
Published November 30, 2004
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See
this week’s issue of SportsBusiness Journal as well as www.sportsbusinessjournal.com
for these stories and more.
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THIS WEEK'S HEADLINES |
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This week’s cover story examines the work done by Tony Tavares and Kevin Uhlich in moving the Expos to Washington, DC. |
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| • | Recent deals with the NFL, BCS and Astros and Rockets signal renewed aggressiveness by Fox Entertainment and News Corp. boss Rupert Murdoch. |
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First-year NASCAR sponsor Sunoco manages to make a splash. |
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Comparison of the five bid books for the 2012 Olympic candidate cities. |
| • | Leagues expecting sales increases for the holidays, especially online. |
| • | SBJ In-Depth: Students drawn to business schools in search of career in sports. |
| • | One-On-One with Pistons President of Basketball Operations Joe Dumars. |
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DEPARTMENTS |
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The Lefton Report:
The marketing tide may be turning away from the crowded
sports landscape, as agencies focus on opportunities for entertainment figures
such as Catherine Zeta-Jones, U2 and Coldplay. |
| • | Media
Tracker: MLS Cup ratings trend, week-by-week with Notre Dame football,
past numbers from SEC, Big 12 championship games. |
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Tube Talk:
This season’s barely over, but NASCAR’s ready to talk
turkey over network rights renewals; three suitors pursue TV rights to Conference
USA; video-on-demand leads the league at NFL Network. |
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Global Sports:
U.S. presidential election plays into Paris campaign for 2012
Olympic Games; USA Swimming tries to catch a ride with new auto sponsor; Visa
rings the bell. |
| • | Labor & Agents: Jockeys’ Guild rides its members to assign media rights as organization prepares for possible lawsuit over satellite broadcasts; Moorad rep firm takes a name change; new agency for Gagnon. |
