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SBD/Issue 54/Sports Media
Sirius Satellite Radio To Broadcast Men’s NCAA Tournament
Published November 30, 2004
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Sirius Satellite Radio inked a three-year partnership with the NCAA, under which Sirius will broadcast every NCAA Division I Men’s Basketball Tournament game through ‘07. Sirius also has deals with the NFL, NBA and NHL, as well as a partnership with CSTV to air sporting events for 23 universities (THE DAILY).






