Lightning's Vinik Profiled As Model Owner Northwestern Formally Appeals NLRB's Union Ruling SEC Revenue Up By $41M In '12-13 Calipari Calls Out NCAA In New Book Univ. Of Maryland Marketing Big Ten Move UConn's Basketball Success Could Boost Bottom Line CAPA Optimistic Of Majority "Yes" Vote Change On The Horizon For Amateur Athletes Emmert Calls Unionization "Ridiculous" NU Coach Reiterates Stance Against Unionization
Upcoming Conferences and Events
SBD/Issue 46/Sponsorships, Advertising & Marketing
Vanity Fair: Buccaneers Top Florida’s Pro Sports Tags Offer
Published November 16, 2004
The Buccaneers’ specialty license plate was Florida’s best-seller out of the state’s nine pro sports teams for FY ’04 ended June 30, according to Alan Snel of the TAMPA TRIBUNE. The Bucs plate was selected by 44,443 people for $25 each, compared to the second-ranked Dolphins with 24,761. The Lightning finished seventh with 3,412 tags, and the D’Rays were last with 1,414. Combined sales for the nine teams was $2.62M for 104,735 tags. Each team’s charity receives 10% of the revenue (TAMPA TRIBUNE, 11/13).